In today’s world of journalism, it is hard to come by a
journalist that’s main intentions are to better the publics knowledge of the
world and have no other ulterior motive or outside pressures affecting their
writing. We are taught to be hesitant, and question every thing we read to find
the authors purpose. That’s why when reading James W. Carey’s book “A Cultural
Approach to Communication” I was a bit confused. It was not really the book
itself that confused me rather, what I found out about Casey and why he wrote
the way he did. Casey grew up with a heart problem taking him out of school and
being able to play with kids his age, so he filled his life with books and a
passion for learning. He went on to graduate the University of Rhode Island;
landing jobs as a professor, most notable the dean of the University of
Illinois College of Communications and a professor at Columbia University. He
was described as “a respected communications theorist whose intellectual acrobatics
added heft to the practical education of journalists at Columbia University”
(New York Times) and also portrayed as is not universal in the upper-academic
realm where Jim dwelt professionally, he loved journalists, and believed that
universities have something to teach us'' (Nicholas Lemann). This is what
surprised me, Carey did not do what he did for any other purpose but to further
the worlds knowledge on journalism, and educate the public on his views and
beliefs of journalism, nothing more nothing less. He didn’t have publishers, advertisers,
or media owners influencing his work, he wrote about what he thought was
important, especially his theory of “the ritual view of communication”. The
theory is described as wherein communication–the construction of a
symbolic reality–represents, maintains, adapts, and shares the beliefs of a
society in time. In short, the ritual view conceives communication as a process
that enables and enacts societal transformation. In his book,
Carey talks about the importance about religion in reference to communication.
At first I though that this had to do with some religious bias Carey had, but
that was not the case. He shared this view on how religion affected
communication just to educate and bring something to light. He theorized that
religion was the reason communication evolved to what it is. This can be described
best by the quote with the first telegraphic message, the purpose of the
invention was not to spread the price of pork but to ask the question 'What
Hath God Wrought?” (Morse), famously said by the inventor of the telegraph,
Samuel Morse. “A Cultural Approach to
Communication” is a book critically acclaimed for its advancement in the views
of journalism, it had no added pressures than what the author felt was necessary
for the public to know, and it was essentially an honest piece of work done by
a man that loved journalism in its purest form.
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